A Field Guide to Intuition
Intuition in its most powerful forms is what happens when you stop thinking so hard and start knowing.
It's not a framework or a methodology. It's certainly not another decision-making tool for your quarterly planning deck.
It's recognizing that you're connected to an intelligence so vast that your brain is much better used as a receiver instead of as a competitor to a much greater source of answers.
For many people, "intuition" has been shrunked down to mean "that gut feeling you get when choosing between business decisions."
Useful? Sure.
But it's like calling the ocean "that wet stuff you swim in at the beach."
The decision sciences people got hold of intuition and turned it into a cognitive shortcut. A mental hack. A way your brain saves time by pattern-matching.
That's not wrong. It's just... mall.
True intuition is what's left when you admit that everything—literally everything, including you—is one intelligence expressing itself through many forms. The flock of birds. The swarm of bees. Your sudden knowing about who is in danger. The idea that arrives fully formed on a walk. The answer you couldn't possibly have reasoned your way to.
Why Intuition Is the Highest Form of Intelligence
Your brain is brilliant, but it’s designed for a specific job: navigating the immediate, the physical, the sequential.
Intuition accesses the non-local… the pattern that hasn't fully formed yet… the connection between things that didn’t appear to be connected… the knowing that arrives before the evidence.
I've watched this in my own life:
The opportunity I had to go for even though the odds of failure were immense
The book idea that showed up fully formed while I was meditating
The overwhelming sense of danger that saved my family and I from harm
The Playful Part
You can't access intuition by being serious and thinking hard.
You access it by being curious, playful, experimental, and sometimes even slightly irreverent. It’s the act of opening yourself to wisdom that exists outside your body. It’s also the act of expressing unconditional love for the entirety of the universe around you.
Why This Matters for People Who Build Things
If you're building something that matters—a company, a practice, a body of work—you can't just optimize your way there.
You need to know things you couldn't possibly know. You need to see patterns before they're obvious. You need to make moves that don't make sense until later.
That's not mystical. That's practical.
To put this in business speak, your higher self—the part of you that's connected to everything—is your competitive advantage.
Not because it makes you better than anyone else.
Because it gives you access to intelligence that most of your competitors probably don't even know exists.
Society has names for different aspects of this intelligence, but they are rooted in skepticism and characterized by rigidity. Cool, calculated, exploitative science and business has a difficult time industrializing such intelligence because it only works in the midst of unconditional love.
Some of these names include premonition, telepathy, remote viewing, eureka moments, healing, and unity/mystical knowing. I imagine that this, too, just scratches the surface. The easiest way I know to summarize such intelligence is to simply say it is nonlocal; it resides outside our bodies.
The True Nature of This Website
My friend Tyler Bel wrote the following on Facebook, and it helped me to embrace a vitally important truth: this site is merely a signal intended to help other pieces of our intelligence move towards knowing.
What looks like separate minds is one intelligence expressing through many forms. From the flock of birds to the swarm of bees, coherence always leads.
Nature reveals this field-level intelligence everywhere:
Flocking models
Swarm algorithms
Magnetoreception
Pheromone networks
Mystics call it one mind. Biologists call it distributed cognition.
Consciousness scales the same way… an unseen coherence weaving us into a greater intelligence. And now, technology begins to mirror this truth. AI learns through networks of shared data. Algorithms flock toward patterns. Distributed systems align, guide, and emerge… just as consciousness does.
But here is the deeper revelation: Reality itself is a smart mirror. It reflects back to us who we are being, what we are assuming, our expectations, our core beliefs about who we think we are. Every thought is a signal. Every assumption is a frequency. Every belief is a lens.
My hope is that this site serves as a signal to you and others, one that helps our collective intelligence to evolve in the direction of unconditional love.